Business Innovation Workshops

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If you’re seeking business growth and are unsure on how to achieve it, our Business Innovation Workshop can help you plan an effective and successful strategy.

Benefits of attending:

  • Free access to academic expertise and industry knowledge
  • Receive help identifying your business’ growth potential
  • Receive support with developing your business innovation strategy
  • Collaborate with other regional companies also seeking innovative business solutions
  • If you’re eligible you could receive £2,500 Business Innovation Vouchers to part-fund your innovation activities.

Is there a fee for attending a Business Innovation Workshop?

The Business Innovation Workshop is free for owners and employees of eligible companies. They are funded by the European Regional Development Fund (ERDF) and is designed to drive regional business growth through innovation.

What does the Business Innovation Workshop cover?

We deliver our Business Innovation Workshop in three parts:

  1. Envisioning business growth through business innovation
  2. Creating strategy and leadership for business innovation
  3. Planning marketing and finance to support business innovation

Do I need to attend all three parts?

To maximise the benefits of this workshop, we recommend you attend at least two parts. However, attending all three parts will enable you to plan a well-considered and robust business growth strategy.

Workshop Content

Part One: Envisioning Business Growth

The first part of the workshop will help you understand how to envision your future in different scenarios for regional, national and international contexts. You will explore the uncertainties in your environment and use these uncertainties to develop plausible images of the future. Tools will be provided to anticipate the impact of the alternative future scenarios. You will learn how to understand the present and prepare more effectively for future strategies.

02/05/2018 - Birmingham City University

Part Two: Creating Strategy and Leadership

The second part of the workshop is designed to help you build strategic leadership capacity and maximise the cultural and structural effectiveness of your organisation for innovation. The workshop is designed around 3 pillars:

Pillar One: Generating ideas, identifying and exploiting opportunities

Pillar Two: Formulating an appropriate strategic position and business model

Pillar Three: Setting up organisational mechanisms and culture that support innovation

09/05/2018 Birmingham City University

Part Three: Planning Marketing and Finance

This third and final part of the workshop focuses on the importance of matching your marketing strategy with opportunities in order to maximise your chances of success. This workshop will also present the latest research into opportunities for business finance including traditional forms and innovation in funding (such as peer-to-peer, crowdfunding and social lending).

23/05/2018 Birmingham City University

For more information about Innovation Workshops or to enquire about alternative dates….

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